Denise Prichard

  • Big News: Frederick Brings Artificial Intelligence-Driven Marketing to Auto Shops

    Big News: Frederick Brings Artificial Intelligence-Driven Marketing to Auto Shops

    As a preferred supplier of Automotive Training Institute, Frederick will be able to help ATI auto shops nationwide to improve visibility, improve customer service and boost sales.

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  • The Importance of Automotive Marketing [Podcast]

    The Importance of Automotive Marketing [Podcast]

    Automotive marketing does not make anyone walk through the door. Automotive marketing only creates an opportunity and most times that opportunity is the phone ringing.

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  • The Importance of Automotive Marketing [Podcast]

    The Importance of Automotive Marketing [Podcast]

    This podcast originally appeared on Remarkable Results Radio Podcast, by Carm Capriotto. Remarkable Results Radio showcases aftermarket success stories from automotive service professionals...

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  • 3 Tips On How Auto Repair Shops Can Increase Business When Times Are Slow

    3 Tips On How Auto Repair Shops Can Increase Business When Times Are Slow

    Building that positive online presence will help acquire new customers and build credibility in the market with online reviews to help your auto repair shop stand apart from your competition.

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  • 3 Tips on How Auto Repair Shops Can Increase Business When Times Are Slow

    3 Tips on How Auto Repair Shops Can Increase Business When Times Are Slow

    Auto shops can be very busy places. Employees have to attend to many different duties including, but not limited to, customer repair status inquiries, estimates and approvals, part sourcing,...

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  • Are You a Master Marketer? Play Our Interactive Game and Find Out!

    Are You a Master Marketer? Play Our Interactive Game and Find Out!

    Do you need to implement automated marketing at your small business? Play our interactive game to find out how your small business marketing stacks up!

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  • Positive Online Reviews: Showcase Yours with Frederick Verified Reviews [New Feature]

    Positive Online Reviews: Showcase Yours with Frederick Verified Reviews [New Feature]

    Show all the positive client testimonials and client reviews Frederick has helped you collect from happy clients on your own website.

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  • May the Fourth Be With You

    May the Fourth Be With You

    "The Force is strong with this one."

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  • 3 Ways Auto Repair Shops Can Increase Repeat Business

    3 Ways Auto Repair Shops Can Increase Repeat Business

    Attracting new customers to your auto shop is important, but generating stable, repeat business can make or break a shops success or failure. Check these 3 ways you can increase repeat business!

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  • Automated Marketing - The Antidote to Your Small Business Fears

    Automated Marketing - The Antidote to Your Small Business Fears

    Automated marketing can be your small business' solution to keep customers coming to your shop round the clock without you even lifting a finger. Check it out!

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  • NPS Surveys (Pt. 3) Effectively Using Negative Customer Feedback

    NPS Surveys (Pt. 3) Effectively Using Negative Customer Feedback

    The most important objective of NPS surveys is to turn your detractors into promoters of your business. Nothing sells your services or products like existing customers who are happy with your business

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  • NPS Surveys (Pt. 2)  Effectively Using Positive Customer Feedback

    NPS Surveys (Pt. 2) Effectively Using Positive Customer Feedback

    A NPS survey (net promoter score) acts as a leading indicator of growth for your small business, regardless of whether growth or increased profitability is your goal.

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  • NPS Surveys (Pt. 1)  What They Are. Why They Matter.

    NPS Surveys (Pt. 1) What They Are. Why They Matter.

    A NPS survey (net promoter score) acts as a leading indicator of growth for your small business, regardless of whether growth or increased profitability is your goal.

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  • How Transparent Are Your Marketing Analytics?

    How Transparent Are Your Marketing Analytics?

    You're spending money to market your business, but is it working? Getting your hands on an accurate and transparent marketing report that is tied to actual sales is one of the greatest...

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  • Dave's Automotive - Customer Success Story

    Dave's Automotive - Customer Success Story

    Learn how Frederick can work with your existing auto shop management system to automatically design, test, and execute personalized email and text marketing campaigns.

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  • Missed Our Webinar on Filling Empty Bays? We Recorded It!

    Missed Our Webinar on Filling Empty Bays? We Recorded It!

    Did you miss our webinar today? Maybe you didn't even know about it? Don't worry, we recorded it! Check out our free webinar here.

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  • Fill Empty Bays with Frederick! [Webinar]

    Fill Empty Bays with Frederick! [Webinar]

    One of the biggest challenges plaguing auto repair shops is finding ways to fill their empty bays and the costs associated when failing to do so. With the rise of competitors and dealerships...

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  • Your Appointment Book Tells The Story of Your Business

    Your Appointment Book Tells The Story of Your Business

    Inside your appointment book lies much more than names, dates and contact details. Here's why you should change the way you think about your appointment book.

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